Zynga ultimately made its debut as a publicly-traded establishment today — and it was kidney of a dud. It started trading at $11 after it priced its IPO at $10. But after here 10 minutes, it was already trading cheaper than $10. It traded unfailingly below $9.75 for most of the day and ended the day at enveloping $9.50. Zynga motionlessly raised $1 billion in its initial plain offering — the largest IPO since Google went open in 2004. Zynga\'s shares traded as merry as $11.50 and as low as $9. Groupon, by contrast, opened the day by hitting a grand of $30 and ended the day at $26.11 — around 30% higher than its IPO cost.
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